Our customers are always at the core of everything we do. Our customer base consists of people wanting to purchase a home, but have another employment form than permanent, have historic payment remarks or who have limited credit history. Many also consolidate their debts into their mortgage, making it possible to significantly lower their monthly interests. Bluestep Bank is subject to the same rules and regulations as the traditional banks, and although we have the objective to support as many people as we can, we still must carry out a thorough, fair and individual assessment of each applicant. We will always be in the forefront of responsible and fair lending and take pride in our extensive and personal application process. When welcoming a customer, we want to safeguard that each individual gets the opportunity to experience an improved financial situation, both long-term and short-term. That is our customer value proposition.